Clarity-led creative for causes, communities, and culture-makers.
Why Work With Me?
I believe design is a powerful tool for justice and community building. My work blends bold storytelling with accessible, human-centered visuals that amplify movements, uplift voices, and transform ideas into action. Every project is rooted in purpose, connecting creativity with activism to spark lasting impact.
Big-picture thinker
Design that connects details to vision.
Purpose-driven
Creative work rooted in equity and impact.
Design as activism
Visual storytelling as a call to action.
Advocacy
Designing for Democracy & Community Change
Explore campaign design that blends bold visual storytelling with grassroots advocacy. From Joy Schendledecker’s approachable, community-centered City Council run to the energetic Yes on Empty Home Tax campaign, each project used strong design to connect with voters and spark conversation. These works highlight how design can shape political narratives, amplify equity, and inspire civic engagement.
Web Design
Websites that Build Community
From clean and modern updates for Santa Cruz Pride, to a warm and inviting portfolio site for Cabrillo College trustee Adam Spickler, to a community resource hub for Watsonville CAT, these projects highlight the power of accessible, user-friendly web design. Each site emphasizes clarity, navigation, and visual identity tailored to its mission. Explore how digital spaces can foster connection, advocacy, and community awareness.
Logos & Branding
Identity Design for Movements
From the modern refresh of the Indivisible Santa Cruz County brand to the radical constructivist-inspired Red October logo and the empowering identity for WILDR, these projects showcase how logos can embody mission and movement. Each design balances clarity with symbolism, helping organizations stand out in today’s crowded visual landscape. See how thoughtful branding builds recognition and momentum.
Digital Graphics
Posters as Calls to Action
Each year, the Santa Cruz MLK March for the Dream comes to life with bold posters featuring archival photographs of Dr. King. Using dynamic color pairings and clean typography, this series connects the historic struggle for justice with its ongoing local impact. Explore how annual poster design can unify a community event and amplify its reach.
Product Design
Packaging with Purpose
Watercolor-inspired packaging brought the essence of the Homeless Garden Project farm into its retail products. Each label reflects growth, renewal, and community care, with imagery drawn from flowers and harvests to make shopping feel like picking directly from the farm. Discover how a cohesive label series deepened the connection between product, mission, and customer.
Who I Work With
Rooted in advocacy and creativity, my design voice is bold yet approachable, blending activism with artistry. I design with purpose, crafting visuals that inspire action, amplify voices, and invite engagement.
Collage
Activism Meets Bold Collage
Bold collage assets created for the Moment of Truth Dispatch Substack combine vintage cut-out elements, vibrant colors, and oversized typography. Designed for both social media and editorial use, these graphics are visually striking and built to grab attention. Step inside a design approach that merges activism, art, and storytelling in one powerful visual language.
Book Design
Clean Design Meets Playful History
This clean, modern book design adapts an academic study of video game history into a visually engaging work inspired by Edward Tufte. The project combines clear layouts, data visualization, and thoughtful typography to make complex ideas accessible. Discover how design elevates scholarship into something both readable and artful.
Art & Photography
Textures of Place in Black and White
A series of black-and-white photographic studies captures texture, place, and atmosphere with a raw, environmental lens. These works highlight the intersection of nature and human impact, creating contemplative images that invite viewers to slow down and notice detail. Explore this collection of photography where tone, texture, and contrast bring each story to life.